FitBiz.tv

Gym Closes. Equipment selling cheap and must go fast!!

Curtis Mock — Wed, 28 Jul 2010 15:30:07 +0000

One owner’s pain is your gain! A friend of mine has to sell the equipment from his gym FAST!

Lucky for you, he also owns a commercial fitness equipment business, which means he will completely refurbish every piece to like new condition, AND he’ll deliver it to your doorstep! Here’s what he has available:

Call Brian at 218-727-2929 and mention “Curtis told you” to get his absolute bottom dollar price.

This list is current as of 10:00 pm July 27:

Description Qty.

Cybex Pro+ Treadmill 4 (2 SOLD)

Cybex 425T Treadmill 1

Cybex Arc Trainer 2

Precor EFX 546 Elliptical (adjustable ramp) 5 (3 SOLD)

Precor EFX 556 Elliptical (moving arms) 1

True Fitness TS1 Elliptical 2 (1 SOLD)

Cybex Cyclone Recumbent Bike 2

Precor C846 Recumbent Bike 2

Vision Fitness E3700 Upright Bike 1

Cybex Selectorized Equipment – 11 piece line

Chest Press

Shoulder Press

Abdominal

Back Extension

Arm Curl

Arm Extension

Seated Leg Curl

Leg Extension

Multi-Hip

Hip Adduction

Hip Abduction

OTHER

Cybex VKR/Dip (SOLD)

Cybex Smith Machine

Cybex Power Cage

Cybex Preacher Curl (SOLD)

Cybex Cable Crossover w/ Lat, Row & Seated Leg Press

Cybex Squat Press

Cybex -10 to 80 Degree Bench – 2 (SOLD)

Cybex Seated Calf

Cybex Rotory Calf

Cybex Adjustable Decline Bench

Hammer Strength Chest Press

Hammer Strength Incline Press

Hammer Strength Lat Pull

Rubber Hex-Style Dumbbells; 5-100 lb. (SOLD)

Pro-Style Dumbbells; 5-100 lb

Dumbbell Racks

Olympic Grip Plates

Detecto Physician Scale

Sunstar 432 Tanning Bed

To learn more or to claim some of this equipment, Call Brian at 218-727-2929 and mention “Curtis told you” to get his absolute bottom dollar price. Call before the pieces you want are gone!

Health club marketing lesson from Rolling Stone Magazine

Curtis Mock — Wed, 21 Jul 2010 21:25:25 +0000

In the 1970′s, there was a well-known rebellious journalist by the name of Hunter Thompson…and for a while he was the managing editor of Rolling Stone Magazine.

It became his job to try to get cancelled clients to renew their subscription to the magazine. He went completely against the norm and came up with an amazingly successful renewal campaign letter that generated TONS of response.

His letter, which was quite short, declared that revenues he made from Rolling Stone was his only source of income. It continued by telling the reader that if they didn’t respond to the letter and renew their subscription, he would be thrown into despair and would live in poverty.

Essentially, he threatened the reader…demanding they respond…or else!

The go the extra mile on his threat, he had printed in big letters, and in handwritten font, on the outside of the envelope:

I KNOW WHERE YOU LIVE

The direct mail piece was such a huge success that Rolling Stone continued using it the entire time Thompson worked for them.

The reason it worked was because it was different than the other subscription requests they received in the mail, it was creative, and it ASKED for a Response.

Sure there were people who were offended, but who cares. Those aren’t the people you’re after anyway. You can’t please everyone all the time.

Can you learn a lesson from this strategy?

Set goals. Work hard. Be awesome.

Curtis Mock

A Sweet fitness marketing strategy for member referrals

Curtis Mock — Mon, 12 Jul 2010 21:33:34 +0000

When was the last time you received flowers or balloons that weren’t from your mom or significant other?

Probably never right?

This strategy is so simple, you’ll kick yourself for not having thought of it sooner. And it is so powerful that you’ll want to implement it beginning today.

When you have a new member join or one of your clients reaches a goal they’ve worked hard for, send them flowers or balloons to their work.

Yes, it might cost you a little bit. Balloon delivery will run you $25-40 and flowers for a decent sized wild flower assortment will probably cost around the same. But the power of this strategy far outweighs the cost.

Think about it.

Aside from the fact that your client is completely thrilled to receive the unexpected gift, what do you think happens to those around them? When someone gets flowers delivered, or someone sees flowers or balloons at their desk, the natural thing that everyone asks is:

Where did you get the flowers?

Think of the response they’re going to get:

“My personal trainer sent them to me because I lost 20 pounds”

“My gym sent them to me as a thank you for signing up for personal training/bootcamp”

Don’t you think that is going to stick in the mind of the co-workers? It will likely get them asking questions right away. They’ll recognize that you aren’t the typical gym or the typical trainer and that you REALLY care about your clients and members.

When your client comes in for their next appointment, you KNOW they’re going to be gushing about it. And they’ll likely say something about how everyone was so jealous that they received the gift.

That’s when you can either A) Give your member some gift cards to hand out to their co-workers, or B) Get the name of a manager or owner who you can work with to set up a group membership offer.

Even if nothing comes of the referral initially, you have now planted a seed in the mind of every co-worker that you are serious about your clients’ goals. When the time does come for them to find a fitness provider, they will start with YOU!

To all my Hulkamaniacs out there…

Curtis Mock

Episode 27 – Fitness Business Television

Curtis Mock — Thu, 08 Jul 2010 23:13:05 +0000

In this week’s episode I share with you a question with you how you can strike up conversation about your gym with a total stranger, I’ve got a killer resource that happens to be my favorite website to find out what marketing strategies are working in other industries, and I’m going to give you an insider peek into one of my old Master Appointment Books, to show you how I never let a potential sale slip through the cracks.

Websites and Resources Mentioned in the Show:

www.BootcampBootcamp.com (The ultimate event for profiting from fitness bootcamps)
www.ClubIndustryShow.com (The best Conference for health club owners)
www.HealthClubSummit.com (My annual Conference that I put on in Australia)
Health Club Marketing with GymSuccess.com, the most complete resource center for gyms
www.MarketingExperiments.com (My favorite website for marketing research)

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ANNOUNCEMENT: First off, you are doing yourself an injustice for not leaving a comment on the show. Every time you do, that gives you an inbound link to your website…which GOOGLE LOVES! So far this is episode 27. You could make a comment on all 26 shows and have 27 inbound links coming to your site!!! That is huge! Especially since we now have over 2,000 visits to this website EACH WEEK! Google gives more weight to YOUR website when a high traffic website is linking to it. So do yourself a favor, even if you don’t have time to watch the entire episode. MAKE SURE YOU LEAVE A COMMENT EACH WEEK! It is the absolute easiest way you can take action once a week.

Have you ever found yourself in a conversation with someone at the grocery store or at the bank or coffee shop and you wish you had a great way to invite them to come try out your fitness business? It’s not as difficult as you think. But you must be prepared!

Marketing isn’t about “follow the leader”. I learned this many years ago as I was competing head to head with a number of health club promotion companies. Instead you need to learn to look outside our industry for new ideas. One of my favorite resources for finding out what is working outside the fitness industry is our Killer Resource of the week!

And a special treat! (You might not think an extra 10 minutes with me is a special treat, but I assure you it is). I’m letting you peek into one of my old appointment books to see how I NEVER let a prospective member slip through the cracks. I know you’ll learn a lot from this and I hope you share it with your sales staff.

As always your thoughts are appreciated. Please leave a comment below that will benefit the other viewers AND will get you noticed by Google. Enjoy the show!

Brocolli Cheese soup…Yum,

Episode 26 – Fitness Business Television

Curtis Mock — Thu, 17 Jun 2010 01:35:33 +0000

In this week’s episode I share with you a question from a Belgian viewer who is considering a merger opportunity, I have a killer resource that will teach you everything you need to know about using social media tools like facebook twitter, blogging, etc. And I’m going to share with you one of the worst things you can do at your gym…and I know almost all of you do it.

Websites and Resources Mentioned in the Show:

www.BootcampBootcamp.com (The ultimate event for anyone who wants to profit from fitness bootcamps)
Health Club Marketing with GymSuccess.com, the most complete resource center for gyms
www.LearnVAsecrets.com (A simple and powerful course to help you dominate facebook, twitter, blogging, etc)

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ANNOUNCEMENT: First off, you are doing yourself an injustice for not leaving a comment on the show. Every time you do, that gives you an inbound link to your website…which GOOGLE LOVES! So far this is episode 26. You could make a comment on all 26 shows and have 26 inbound links coming to your site!!! That is huge! Especially since we now have over 2,000 visits to this website EACH WEEK! Google gives more weight to YOUR website when a high traffic website is linking to it. So do yourself a favor, even if you don’t have time to watch the entire episode. MAKE SURE YOU LEAVE A COMMENT EACH WEEK! It is the absolute easiest way you can take action once a week.

Corporate chains are killing the small guy…or so it seems. In my world it’s the independents that are kicking ass. But one of our Belgian viewers has a unique opportunity to join an organization that is trying to gain some economy of scale to compete with some of these larger chains across the pond.

You know it and I know it, social media tools like facebook, twitter, blogging, and others are here to stay. Not only are they here to stay, but your clients and members are using them…AND Google is paying attention to all of them! This week’s killer resource offers a nice little tool to help you dominate the social media networks in your community.

So your treadmill is out of order. Hey, it happens. But don’t you dare hang an Out of Order sign on it. This is one of the worst things you can do, and I present three alternatives to keep you from making this mistake.

As always your thoughts are appreciated. Please leave a comment below that will benefit the other viewers AND will get you noticed by Google. Enjoy the show!

I can’t find the remote,

Where in the World is Fitness Business Television?

Curtis Mock — Fri, 11 Jun 2010 17:28:43 +0000

Techical difficulties suck for me, but you benefit from it! Since I’m late on the show this week, here’s a special gift. It’s my Inner Circle print newsletter from a few months ago. It is titled:

“A Powerful Collection of Sales Techniques to Help You Overcome Objections and Close More Sales Than Ever Before”

Click the title above to download your special gift.

Expect the new show to go out over the weekend!! Who knows, maybe you’ll have more time to watch it…could be a good test

Curtis

Episode 25 – Fitness Business Television

Curtis Mock — Fri, 04 Jun 2010 05:22:04 +0000

In this week’s episode I share with you how you can stop feeling like you have to do EVERYTHING at your facility, I have a killer resource that allows your clients to rate your fitness business online, and I’m going to share with you the one simple secret that has helped me double my productivity every day and it will do the same for you.

Websites and Resources Mentioned in the Show:

www.TryClicktale.com (Be the ultimate spy and know exactly what your web visitors are doing)
www.Yelp.com (A sweet new way to be found online, along with customer reviews and coupons)
Health Club Marketing with GymSuccess.com, the most complete resource center for gyms

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ANNOUNCEMENT: First off, you are doing yourself an injustice for not leaving a comment on the show. Every time you do, that gives you an inbound link to your website…which GOOGLE LOVES! So far this is episode 25. You could make a comment on all 25 shows and have 25 inbound links coming to your site!!! That is huge! Especially since we had just over 2,300 visits to this website LAST WEEK! Google gives more weight to YOUR website when a high traffic website is linking to it. So do yourself a favor, even if you don’t have time to watch the entire episode. MAKE SURE YOU LEAVE A COMMENT EACH WEEK! It is the absolute easiest way you can take action once a week.

You can’t do it all yourself, so don’t even try. Delegate. Delegate. Delegate. Learn how to delegate everything and discover how you can actually work on things you enjoy and things that make you money!

Woo Hoo! Another cool online Killer Resource. This week’s KR is like the yellow pages…on HGH. It’s amazing. And Google loves it.

Productivity is king. Productivity allows you to make more money. Productivity allows you to have free time for yourself. But simply being busy doesn’t mean you’re productive. Learn my number 1 way to increase productivity and get started doing this today.

As always your thoughts are appreciated. Please leave a comment below that will benefit the other viewers AND will get you noticed by Google. Enjoy the show!

California Dreamin,

Episode 24 – Fitness Business Television

Curtis Mock — Thu, 27 May 2010 15:38:10 +0000

In this week’s episode I share with you a tiny mistake you are probably making and how you can immediately save hundreds of dollars a month from fixing it, I’ve got a Killer Resource that happens to be my absolute favorite press release site…and it turns out Google loves it too. And I’m going to discuss with you one of my favorite offers to make heading into the summer months that has generated thousands of memberships for our clubs.

Websites and Resources Mentioned in the Show:

www.ClubSolutionsMagazine.com (The best damn health club magazine in the land)
www.GymMarketing.com (Fitness Marketing Group corporate website for health club consulting and campaigns)
www.prlog.org (My favorite online press release website for fitness businesses)
Health Club Marketing with GymSuccess.com, the most complete resource center for gyms

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ANNOUNCEMENT: First off, you are doing yourself an injustice for not leaving a comment on the show. Every time you do, that gives you an inbound link to your website…which GOOGLE LOVES! So far this is episode 24. You could make a comment on all 24 shows and have 24 inbound links coming to your site!!! That is huge! Especially since we had just over 2,300 visits to this website LAST WEEK! Google gives more weight to YOUR website when a high traffic website is linking to it. So do yourself a favor, even if you don’t have time to watch the entire episode. MAKE SURE YOU LEAVE A COMMENT EACH WEEK! It is the absolute easiest way you can take action once a week.

Who doesn’t love saving money? I see no one raised their hands. We like saving money almost as much as we like MAKING MONEY! Well I’ve got a fun little tip for you that could save you hundreds of dollars a month with your thermostat! That’s right, your thermostat…

Press releases are very powerful, both in print locally and online. The big difference is that online press releases don’t really have to say anything special, and they certainly don’t have to be written well…they just need to be posted….along with a few keywords that I talk about on this week’s Killer Resource segment of the show.

Summertime. A time of flip flops, bikinis (meow), and unfortunately slow sales. I have one marketing message that has proven time and time again, year after year, to generate consistent membership sales during the month of June. You’ll want to watch this!

As always your thoughts are appreciated. Please leave a comment below that will benefit the other viewers AND will get you noticed by Google. Enjoy the show!

I’m tired of this humidity already,

Episode 23 – Fitness Business Television

Curtis Mock — Thu, 20 May 2010 18:08:55 +0000

In this week’s episode I share with you a special tribute to #23 Michael Jordan! I also discuss whether offering a satisfaction guarantee is a good idea, I’ve got a Killer Resource where you can buy thousands of random services for $5… I’m completely addicted to it now. And I’m going to discuss with you my most effective closing strategy that allowed me to sell 2-3 times more memberships than any other salesperson back in the day.

Websites and Resources Mentioned in the Show:

www.HealthClubProfile.com (A special application for a limited opportunity for the right gym)
www.GymMarketing.com (Fitness Marketing Group corporate website for health club consulting and campaigns)
www.Fiverr.com (one of the coolest Killer Resources ever. Prepare to be addicted)
Health Club Marketing with GymSuccess.com, the most complete resource center for gyms

Link to Downloadable Prequalification Form

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A special tribute to his Airness, Michael Air Jordan. Love that man.

Satisfaction guarantees and especially money back guarantees on health club memberships or personal training clients can be a little unnerving for many fitness business owners. But it shouldn’t be. I explain why the positives of this system far outweigh the negatives.

One of the coolest Killer Resources ever. What are people willing to do for $5. Crazy stuff, business stuff, it will blow your mind how many cool things a cool Lincoln will buy you.

How do I sell so many health club memberships? Easy. Want to know how easy? Watch the show. You can thank me later.

As always your thoughts are appreciated. Please leave a comment below that will benefit the other viewers AND will get you noticed by Google. Enjoy the show!

Michael Jordan is the man,

Episode 22 – Fitness Business Television

Curtis Mock — Thu, 13 May 2010 02:35:40 +0000

In this week’s episode I share with you a clip from the popular series Friends where Chandler tries canceling his health club membership, I’ll show you how to generate a fast return on your marketing dollars so you don’t have to dig into your budget each month, I’ve got a killer resource that I can’t even believe I’m going to share with you. It’s a well kept secret of mine, but I’m going to give it to you. And I’m going to share with you a strategy that one of my clients says has increased his telephone inquiries by 30% … overnight.

Websites and Resources Mentioned in the Show:

www.abcfinancial.com (A great health club billing and software program)
www.GymMarketing.com (Fitness Marketing Group corporate website for health club consulting and campaigns)
Health Club Marketing with GymSuccess.com, the most complete resource center for gyms

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It’s never any fun to dig into your pockets each month to come up with fitness marketing dollars. There is a way to have your membership sales and personal training sales generate enough marketing dollars to roll into next month’s marketing, and it’s not as difficult as you think.

I can’t believe I’ve shared this week’s killer resource with you. It has powers…both good and evil. Please use it for good. I have used it for evil, but you’re supposed to do what I say, not what I do.

Do you have an ugly car? Do you want to sell more gym memberships? Well I have a solution that helps both of your needs, immediately. It’s a much watch since one of my friends and clients increased telephone inquiries by 30%. It’s super.

As always your thoughts are appreciated. Please leave a comment below that will benefit the other viewers AND will get you noticed by Google. Enjoy the show!

MJ says he didn’t get
enough camera time,